Adam Weitner
Intermediate Consultant
Adam began his career in public relations in 2008, coordinating all communications, both internal and external, as well as planning events, for ServiceMaster Clean of Ottawa. He also led employee training for the roll-out of a customer relations program to be used by in-home service technicians.
Since moving to Toronto in early 2010, Adam has been working as an account coordinator in the communications agency field. Starting with High Road Communications, he was a member of the digital communications team and worked on major accounts including Telus, Microsoft, Maple Leaf Foods, Mark’s Work Wearhouse, Canadian Health Services Research Foundation, and Abitibi-Bowater, among others. His responsibilities included: writing, researching, website usability testing, media monitoring, media relations, and online presence auditing.
Adam joined the Mansfield Communications (MCI) team in October 2010 as an account coordinator and works closely with his colleagues on a number of different accounts. Mainly in business to business communications, some of the accounts he is part of include: Invest Barbados, kallo Inc., CB Richard Ellis, Zip.ca, and Global Governance Advisors LLC.
His responsibilities with MCI include, but are not limited to: writing materials for print and websites, researching opportunities for clients, media outreach, media monitoring, report writing, and social media training.
According to Adam, his strongest attributes are his writing skills and researching abilities, and his computer/internet knowledge. He is always staying on top of the latest social media and technology trends.
Adam is well-versed in social media and is passionate about reaching his clients’ influencers, audiences/discussion members, and key major media outlet writers and reporters, online. However, he also understands the value of face-to-face communication, and the power of the print, radio, and TV media outlets.
Specialties
- Writing (web and print)
- Researching
- Online communications
- Event planning and organization
If you would like to know more about Adam, his career goals, or anything in general, contact him today!